CBS launches broadband channel

TV Arts

David
from broadcasting and cable

CBS Launches Innertube 
By Rebecca Stropoli 

As expected, CBS Corp. Thursday unveiled their new broadband channel,
called Innertube. The new, ad-supported channel will offer an array of
programming for Internet users. 

Innertube, debuting today, will launch with programming created
specifically for the Internet, including comedy shows, entertainment
newsmagazines, reality, musical-performance shows and animated
offerings.  

Over the next several months, Innertube will also stream encore
episodes from CBS' prime time lineup. The network also says the
channel could become a home for TV shows that don't find a broad
audience on television but have a "loyal, passionate audience that
lends itself to Internet appeal."

"With this broadband channel, we've essentially bypassed cable and
created a general entertainment outlet utilizing existing creative and
content resources," said CBS Corp. President Leslie Moonves in a
statement.

CBS has scheduled a conference call to discuss Innertube at 2 p.m. ET
                                            
Patrick
I was just watching a show on this today. There's only a few things up at 
the moment, but it looks promising. The quality is decent, and it's nice to 
see the professional production quality of the internet videos. This could 
work.