Nickelodeon renews "Ninja Turtles" after premiere wins week with kids

TV Arts

David
TEENAGE MUTANT NINJA TURTLES MAKE A TRIUMPHANT RETURN TO TELEVISION IN
NEW NICKELODEON SERIES

Series Premiere Scores Cable’s Top Spot for the Week with Kids Across
All TV; Nearly 4 Million Total Viewers; and Nick’s Highest Boys 2-11
Rating for 2012

Nickelodeon Renews Series for Second Season with 26 New Episodes
Ordered

Consumer Products Line Named to Holiday Season ‘Hot Toy’ Lists
NEW YORK–Oct. 2, 2012– Leonardo, Raphael, Michelangelo and Donatello –
aka the Teenage Mutant Ninja Turtles – made a triumphant return to
television in their new Nickelodeon series premiere this weekend
(Saturday, Sept. 29, at 11 a.m., ET/PT), ranking as the week’s top
telecast with kids 2-11 (6.2/2.1 million) and boys 6-11 (8.2/837,000)
across broadcast and cable TV, and the number-one kids program on
basic cable with total viewers (drawing 3.9 million) for the week.
Additionally, the new CG-animated version of the series hit a ratings
high for Nickelodeon with boys 2-11 (7.5/1.3 million), and was the
network’s top-rated premiere for an animated series since 2009. During
its premiere weekend the series reached nearly 12 million total
viewers.

Following its launch success, Nickelodeon has ordered 26 additional
episodes of the series, which will begin airing next year.
Additionally, the reintroduction of this storied franchise has already
ignited excitement in the licensing community, with the new line of
Teenage Mutant Ninja Turtles consumer products from Playmates Toys
being named ‘Hot Toys for the Holidays’ on the prestigious Toys R’ Us
and Time to Play lists.

Teenage Mutant Ninja Turtles is setin present day New York City, from
the glittering towers of Manhattan to the dark depths of the sewers,
and follows the adventures of four humanoid turtles and a
six-foot-tall rat, Master Splinter. One day, while living a life in
seclusion with his four pet turtles, the once human, Splinter,
encountered a mysterious green ooze that covered him and his pets.
Overcome by the mutagen, he was transformed into a rat and his four
pets became humanoid turtles. Fearing persecution from humans, he
brought the Turtles underground and raised them, training them to
become ninjas. Years have passed since that point and the four
turtles, Leonardo, Raphael, Donatello and Michelangelo, are now
headstrong teenagers, filled with the confidence of youth and a
burning desire to see the world.

The series stars Jason Biggs (Leonardo), Sean Astin (Raphael), Rob
Paulsen (Donatello), Greg Cipes (Michelangelo), Mae Whitman (April
O’Neil), Hoon Lee (Master Splinter) and Kevin Michael Richardson
(Shredder). The executive producers for the series are Ciro Nieli,
Joshua Sternin & J.R. Ventimilia and Peter Hastings. Teenage Mutant
Ninja Turtles is premiering globally across Nickelodeon’s channels
around the world.

Considered one of the most popular kids’ television programs of the
1980s, Teenage Mutant Ninja Turtles is a classic, global property
created in 1984 by Kevin Eastman and Peter Laird. It first debuted as
a successful comic book series and then became a hit animated TV show,
a live-action television series and later spawned four blockbuster
theatrical releases. The property also has translated into a
significant consumer products business—with DVDs, video games, toys
and more--that has generated billions of dollars at retail.
                                            
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The new animated show hasn't started here in New Zealand yet (the Sky
magazine is advertising some stage this month), but from the still images
it looks like absolutely horrible artwork. The version from a few years
ago was drawn much better.   :-(