Tuesday 1/19/10 ratings

TV Arts

from Marc Berman

Tuesday 1/19/10

-Total Viewers:
Fox: 17.61 million, CBS: 11.99, NBC: 8.70, ABC: 3.11, CW: 748,000

-Adults 18-49:
Fox: 6.7 rating/18 share, NBC: 3.4/ 9, CBS: 2.4/ 6, ABC: 1.0/ 3, CW:
0.3/ 1


-Yesterday’s Winners:
American Idol (Fox), NCIS R (CBS), The Biggest Loser (NBC), NCIS: Los
Angeles R (CBS), The Good Wife R (CBS) 

-Yesterday’s Losers (excluding repeats):
Scrubs (ABC), Better Off Ted (ABC) 


-Ratings Breakdown:
In what will, no doubt, be the pattern for the remainder of the
season, Fox led Tuesday on strength of American Idol. Despite airing
all repeats, CBS finished a very respectable second in total viewers,
while the home of The Biggest Loser, NBC, was No. 2 among adults

A one-hour edition of American Idol stood well above the competition,
with 26.05 million viewers and a 9.9 rating/27 share among adults
18-49 at 8 p.m. Comparably, and completely unprecedented, was growth
for Idol over the year-ago telecast (Viewers: 22.77 million; A18-49:
9.0/22 on Jan. 20, 2009) of 3.28 million viewers and 10 percent among
adults 18-49. Never in the history of television has a veteran season
nine series posted gains this large from the year-ago period. That led
into a repeat of the pilot of Human Target at 9.17 million viewers
(#3) and a second-place 3.4/ 9 among adults 18-49 at 9 p.m. 

Despite airing all repeats, CBS had a still solid Tuesday showing care
of NCIS (Viewers: #2, 14.06 million; A18-49: #3, 2.6/ 7), spin-off
NCIS: Los Angeles (Viewers: #1, 12.33 million; A18-49: #3, 2.5/ 7) and
The Good Wife (Viewers: #1, 9.59 million; A18-49: #1t, 2.0/ 6),
featuring just crowned Golden Globe winner Julianna Margulies.

NBC’s The Biggest Loser, one of the few Peacock shows warranting any
interest, was on the map, with 9.90 million viewers and a 4.1/11 among
adults 18-49 from 8-10 p.m., which should translate into more solid
results among adults 18-49. Here is the half-hour breakdown:

The Biggest Loser (NBC)

Also on NBC was canceled The Jay Leno Show 6.30 million viewers (#2)
and a 2.0/ 6 among adults 18-49 (#2t) at 10 p.m. Despite the ample
lead-in support from The Biggest Loser, Leno could not even beat a
repeat of CBS’ The Good Wife. What a disaster!

Over at ABC, the network slipped into what could be its weakest
Tuesday in the history of the network with its combination of repeats
of Scrubs (Viewers: #4, 2.69 million; A18-49: #4, 0.8/ 2) and Better
Off Ted (Viewers: #4, 2.00 million; A18-49: #4, 0.6/ 2) from 8-9 p.m.,
original episodes of Scrubs (Viewers: #4, 3.33 million; A18-49: #4,
1.4/ 4) and Better Off Ted (Viewers: #4, 3.24 million; A18-49: #4,
1.3/ 3) from 9-10 p.m., and a repeat of crime drama The Forgotten
(Viewers: #3, 3.69 million; A18-49: #3, 1.0/ 3). At this point it is
time to officially cancel Scrubs, ABC.

Capping off the evening were repeats of The CW’s 90210 (Viewers: #5,
842,000; A18-49: #5, 0.3/ 1) and Melrose Place (Viewers: #5, 654,000;
A18-49: #5, 0.2/ 1), which never play well in non-originals. 

Source: Nielsen Media Research data (R = repeat)
Ack...I sense a great disturbance in the Force; as if millions of people had 
been made to suffer.

 > Leno could not even beat a

CBS viewers can't tell or don't care when they are watching reruns.